Every organization or project needs to analyze their strengths, weaknesses, opportunities and threats. This is where the hotel SWOT...

Each and every business requires data to get customers, keep the finances on track, identify and rectify errors and improve business...

The Hospitality and travel industry is ever-changing and dynamic, with new trends coming up on a regular basis. People travel for various...

The Hospitality Industry is a competitive industry with numerous players, hard to please customers and dynamic marketing trends. The...

Hotel bookings go through several stages. First, the customer selects the hotel. Then they book the rooms they want, along with the...

With the growth of the hospitality industry, more people are travelling than ever before! New guest personas are emerging and the...

Each individual is unique with their physical characteristics, personality, tastes, preferences, and capabilities. Accordingly, they make...

Many hoteliers have to pay commissions to OTA Platforms. OTAs have now emerged as a major distribution channel for hotels due to the...

If a hotel wants to improve its business performance and stay in the game, measuring its performance is of utmost importance. Since the...

For any hotel to survive, revenue is essential. Every business involves a cost, and without generating income, the business will not be...

Imagine you go to a hotel or a resort. The resort seems perfect at first. It has all the amenities you need - a great swimming pool,...

You want to go on a trip. You pack your clothes, decide on the places you will visit and also book the flight ticket. You also pack all...

Before we understand Word Of Mouth Marketing for hotels, let us imagine that you are a customer. You want to purchase a smartphone. You...

You must be wondering, “Wifi Marketing for hotels? Don’t we already have too many types of marketing?” Yes, we do. But guess what! That’s...

There are numerous hotels in a single popular location. When customers run a search on an OTA platform, it will take an entire week for...

Summers are coming soon! You think - “There is still time, I’ll plan the hotel marketing strategies later”. However, the next thing you...

Hotelier Raj discovers that 20% of the inventory is still unsold even after trying his best. He wonders, “How can I bump by room...

Hotel Room Inventory Management is considered to be a major challenge in the hospitality industry. One has to distribute rooms without...

Hospitality is a dynamic industry, and hence, it is constantly innovating, pushing new boundaries and enhancing the guest experience. One...

The hotel business is expanding, and the market dynamics are changing. With the growth of the industry, new segments are emerging and the...