With the growth of the hospitality industry, more people are travelling than ever before! New guest personas are emerging and the...

Each individual is unique with their own physical characteristics, personality, tastes, preferences, and capabilities. Accordingly, they...

Hospitality is a diverse industry and is getting more competitive day by day. The hospitality industry consists of hotels, homestays,...

If a hotel wants to improve its business performance and stay in the game, measuring its performance is of utmost importance. Since the...

For any hotel to survive, revenue is essential. Every business involves a cost, and without generating income, the business will not be...

People who are outsiders to the hotel industry assume that a hotel has only departments - housekeeping, front office and FNB. However,...

If you work in the hotel industry, you must be familiar with OTAs i.e Online Travel Agency. You can list your property on them and they...

Imagine you go to a hotel or a resort. The resort seems perfect at first. It has all the amenities you need - a great swimming pool,...

The hotel industry depends on various factors, such as raw materials, room Inventory, product inventory, staff, and amenities. However,...

You want to go on a trip. You pack your clothes, decide on the places you will visit and also book the flight ticket. You also pack all...

You are a customer and you want to purchase a smartphone. You search online, list down the options, go to the showroom to check the...

You must be wondering, “Wifi Marketing? Don’t we already have too many types of marketing?” Yes, we do. But guess what! That’s the nature...

If you want your hotel to succeed in the times of the internet, you need to ramp up your digital marketing. Compared to traditional...

There are numerous hotels in a single popular location. When customers run a search on an OTA platform, it will take an entire week for...

Summers are coming soon! You think - “There is still time, I’ll plan the hotel marketing strategies later”. However, the next thing you...

Hotelier Raj discovers that 20% of the inventory is still unsold even after trying his best. He wonders, “How can I bump by room...

Hotel Room Inventory Management is considered to be a major challenge in the hospitality industry. One has to distribute rooms without...

Hospitality is a dynamic industry, and hence, it is constantly innovating, pushing new boundaries and enhancing the guest experience. One...

The hotel business is expanding, and the market dynamics are changing. With the growth of the industry, new segments are emerging and the...

Hoteliers A and B meet at a bar. They are having a conversation. Hotelier A asks B, “Have you heard of hotel revenue management?”...