With the growth of the hospitality industry, more people are travelling than ever before! New guest personas are emerging and the...

Hospitality is a diverse industry and is getting more competitive day by day. The hospitality industry consists of hotels, homestays,...

If a hotel wants to improve its business performance and stay in the game, measuring its performance is of utmost importance. Since the...

For any hotel to survive, revenue is essential. Every business involves a cost, and without generating income, the business will not be...

People who are outsiders to the hotel industry assume that a hotel has only departments - housekeeping, front office and FNB. However,...

If you work in the hotel industry, you must be familiar with OTAs i.e Online Travel Agency. You can list your property on them and they...

Imagine you go to a hotel or a resort. The resort seems perfect at first. It has all the amenities you need - a great swimming pool,...

You want to go on a trip. You pack your clothes, decide on the places you will visit and also book the flight ticket. You also pack all...

You must be wondering, “Wifi Marketing? Don’t we already have too many types of marketing?” Yes, we do. But guess what! That’s the nature...

If you want your hotel to succeed in the times of the internet, you need to ramp up your digital marketing. Compared to traditional...

There are numerous hotels in a single popular location. When customers run a search on an OTA platform, it will take an entire week for...

Hotelier Raj discovers that 20% of the inventory is still unsold even after trying his best. He wonders, “How can I bump by room...

Hotel Room Inventory Management is considered to be a major challenge in the hospitality industry. One has to distribute rooms without...

Hospitality is a dynamic industry, and hence, it is constantly innovating, pushing new boundaries and enhancing the guest experience. One...

A Hotelier has two ways to get bookings on his hotel website, direct bookings or OTAs. Each has its advantage and disadvantages. OTA...

Marketing is not only about targeting and marketing the right audience, it's also crucial to maintain a steady flow of leads to get...

You are planning to open a new hotel. You look forward to producing and providing the hospitality service that will satisfy the target...

Hotelier Raj wants to start a hotel business. He is full of optimism and excitement. He does market research, looks at competitors and...

Four months into 2021, and the Hospitality Industry is in a battle with the second wave of the Coronavirus Outbreak. The world faced a...

Having a deep understanding of online or digital marketing and managing a hotel gets all-consuming for a Hotelier. There are multiple...